The death of 14-year-old Trayvon Martin may have initiated the Black Lives Matter movement, but every year since it’s grown immensely. Today, people around the world do everything from post to protest to showcase their support. Some, like Lost Dogg, even create. His upcoming July 2020 release, ‘Land of the Lost,’ is chalked full of protest music not only for the BLM movement but also for the culture.
Produced in part by RIAA-certified platinum and Gold Music’s Donald XL Robertson, ‘Land of the Lost’ drops July 20, 2020, and will feature a cascade of songs that are inspired by the Black Lives Matter movement and Black reality. His messages are imperative, unfiltered, and raw. The lead single, “Used To Be” shines a light on the growing epidemic that is gentrification in Black communities. It’s something that has plagued almost every major city in America, including Lost Dogg’s New Orleans, and he wanted to showcase how the hoods aren’t what they used to be with this track. Lost Dogg also worked alongside platinum producer BlaqNMild who’s best known for Drake’s “Nice of What” on the dynamic “Keep Rising.”
Lost Dogg has been doing music for over two decades, but professionally for the past eight