The death of 14-year-old Trayvon Martin may have initiated the Black Lives Matter movement, but every year since it’s grown immensely. Today, people around the world do everything from post to protest to showcase their support. Some, like Lost Dogg, even create. His upcoming July 2020 release, ‘Land of the Lost,’ is chalked full of protest music not only for the BLM movement but also for the culture.
Produced in part by RIAA-certified platinum and Gold Music’s Donald XL Robertson, ‘Land of the Lost’ drops July 20, 2020, and will feature a cascade of songs that are inspired by the Black Lives Matter movement and Black reality. His messages are imperative, unfiltered, and raw. The lead single, “Used To Be” shines a light on the growing epidemic that is gentrification in Black communities. It’s something that has plagued almost every major city in America, including Lost Dogg’s New Orleans, and he wanted to showcase how the hoods aren’t what they used to be with this track. Lost Dogg also worked alongside platinum producer BlaqNMild who’s best known for Drake’s “Nice of What” on the dynamic “Keep Rising.”
Lost Dogg has been doing music for over two decades, but professionally for the past eight. No matter what he’s always been about delivering positive music with the passion found in artists such as Ice Cube and Snoop. Striving to enact social change with his music, he’s worked endlessly to reach new heights every step of the way. In 2019 he took a major step in the right direction when he signed a deal with XLP distribution.
Those interested in adding new hip hop to their playlists, featuring “Used To Be” on their site, or interviewing Lost Dogg on their site, podcast, or radio show can reach out via the information provided below.
For more music from Lost Dogg, please visit: https://open.spotify.com/artist/1mE33z0YOXLnbpez0hFDnZ
Used To Be: https://youtu.be/NnHzICX0568