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Rising Rap Phenomenon King Iso Celebrates What Matters Most On New Single "My Kids"


Photo Credit: Cameron Logan Cox

June 24, 2023 (Los Angeles, CA) Opening up yet again, King Iso unveils a heartfelt and hypnotic new single entitled “My Kids” today via Strange Music.


Listen to it HERE.


On the track, a guitar loop threads through an airy beat as Iso reflects on what matters the most in his life—his children. He vividly recounts conversations with Tech N9ne and X-Raided as well as memories on the road. Meanwhile, he makes a promise on the undeniable and unshakable refrain, “But I will never let up every day I gotta get up and I do it for my kids. His impressive signature triplet flow bursts straight from the heart on this one.


It lands in the wake of “Step Daddy.” The latter has already generated 88.5K Spotify streams and 81K YouTube views on the music video. It continues to gain steam though buoyed by fan enthusiasm, reaction videos, and excitement.


When asked about this latest single, Iso had some more uplifting and encouraging words, saying: “With the song ‘My Kids’ I feel like if you are a parent and going through a tough time, or just lacking the motivation to keep going, you can always find inspiration in your children. ‘My Kids’ literally keep me going and striving to be a better me each day.”


Stream "My Kids"

Stay tuned for more music from King Iso this year!


Meanwhile, his epic 2022 full-length Get Well Soon has amassed nearly 10 million streams and counting in addition to receiving looks from HipHopDX and Underground Hip Hop Blog who raved, “it’s safe to say that Iso’s output ever since signing to Strange has been the best of his career thus far and Get Well Soon wound up being a fantastic follow-up to World War Me. Not to mention, Rock The Bells professed, King Iso’s mission is to be a beacon of light to those going through their darkest times. His latest album, Get Well Soon, is just that. Additionally, he packed houses on his first major headlining tour—the “Get Well Soon Tour.”

King Iso joined forces with Tech N9ne, Joey Cool, and the legendary Dwayne Johnson for the biggest independent rap song of 2021, “Face Off.” Its success would be downright unprecedented, birthing a TikTok challenge and amassing 13 billion views! It shows no signs of stopping or slowing down either. The track has crushed 168 million Spotify streams so far with 73 million views on the blockbuster music video. The track saw him mentioned by everyone from Variety to Entertainment Weekly.


MORE ABOUT KING ISO:

King Iso strains the constant chaos of mental health into bludgeoning, often beautiful, and always brilliant hip-hop. Since 2015, he has gone from living on the streets to a viral smash with one of the biggest stars in the world—at the speed of one of his signature cadences. After Autophobia [2016] and Dementia [2018], he unleashed World War Me [2020]. The title track “World War Me” exploded to the tune of over 2.6 million Spotify streams followed by “G.I.’So” at 1.2 million Spotify streams. He also linked up with A-Wax to form The Brazy Bunch, dropping the dynamic and dangerous joint project Written In Blood. Logging countless miles on tour, he reached critical mass in 2021 when he linked up with Tech N9ne, Joey Cool, and none other than Dwayne Johnson for “Face Off.” It sent popular culture into a frenzy with over 100 million total plays, over 3 Million TikTok videos, and plugs by everyone from Variety to Entertainment Weekly. King Iso only went harder though. Now, he delivers his most chaotic and cathartic statement yet, Get Well Soon, igniting 2022 on Strange Music.


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